Letter Proposal Final Draft

Dear Bob Stanley,

Utah State University’s spirit club, the Hurd, and the student athletes are hosting the first annual service project called Meet the CHAlleNGE “home renovation” on April 10, 2010. This project is meant to take a home in the Cache Valley area and renovate it for a local family in need in one day. This project is incredibly time consuming and budget sensitive so therefore we are calling upon the people and businesses within the community. We are currently in need of supplies and resources to make three ramps for our family. We are asking you to help us accomplish or goal and to help make a positive CHANGE in one local families life forever.

Your company was referred to us by one of our lead sponsors, the Cache Valley Radio Group. They have the highest praise towards yourself and your charitable donations in the past and after looking into Cantwell Lumber, we as a university knew that your business was just what we were looking for on such short notice.

The benefit of joining our cause not only brings you positive public relations within the community and the university demographic but it also promotes your company in the form of tax deductions. Utah State University is a non-profit organization therefore, by donating to the Meet the Challenge “home renovation” project you would be eligible to deduct your donation off your taxes.

The Kent family has a small severely handicapped child named Dameon, in December 2008 he was diagnosed with hydrocephalus (water on the brain) and after many surgeries he was left with little brain function and in a wheel chair. This is why we need your help. The current home the family is moving into is located at 444 East 180 South Smithfield, UT it does not have any ramps for Daemon’s parents to move him in and out of the house. I have attached three (3) pictures to this letter. One of the front steps, one of the back steps, and one of the garage stairs. We have had professional contractors come and inspect the steps to see what supplies we need and I have also attached that list to this letter.

This project is new to the university however, as Utah State University students and student athletes we are highly skilled in the form of serving others and as the project I have been working for six months to make this project possible. We have numerous sponsors and skilled individuals donating their time and expertise to help us, as students, accomplish our goal and we are positive that this project will be a huge success.

On the Cantwell website and card it states, “building solutions and project support." This local family truly needs us to "build solutions" for them and we are hoping that your company is willing to contribute to our efforts by donating the supplies we need to build these three ramps and make a positive change in the Kent Family's life.

Please feel free to contact us anytime, contact information is indicated below. We will be following up with your company in the next two weeks. Thank you for your time.


Sincerely,



Megan Darrington
ASUSU Athletics Committee
Service Chair
801-654-1862
meg.d@aggiemail.usu.edu

JCOM 2160 Assignment #5

PHOTO #1



In this photo I used the magic wand for the green trim on the building and pike street sign, inversed the function then applied a warmer color filter to all of the picture other than the green. I created a copy of background and color burned the copy opacity about 40% then used the stamp function to add butterflies. After, I added vertical text with text tool compressed ad saved the picture.

PHOTO #2




In this photo I used the magnetic lasso to divide the picture in half. I applied warm photo filter to dock and wake houses, then applied cool color filter on the remaining portion of the picture. I then added Wrangell, Alaska text and added another picture of a whale as the top layer by lassoing the whale and deleting the background and made the opacity about 46% after which I compressed and saved the picture.

JCOM 2160 Assignment #4

Letter Proposal Rough Draft

Dear Bob Stanley,

Utah State University’s spirit club, the Hurd, and the student athletes are hosting the first annual service project called Meet the CHAlleNGE “home renovation” on April 10, 2010. This project is meant to take a home in the Cache Valley area and renovate it for a local family in need in one day. This project is incredibly time consuming and budget sensitive so therefore we are calling upon the people and businesses within the community to help us accomplish or goal and to help make a positive CHANGE in one local families life forever.

Your company was referred to us by one of our lead sponsors, the Cache Valley Radio Group. They have the highest praise towards yourself and your charitable donations in the past and after looking into Cantwell Lumber, we as a university knew that your business was just what we were looking for on such short notice.

The Kent family has a small severely handicapped child named Dameon, in December 2008 he was diagnosed with hydrocephalus (water on the brain) and after many surgeries he was left with little brain function and in a wheel chair. This is why we need your help. The current home the family is moving into is located at 444 East 180 South Smithfield, UT it does not have any ramps for Dameon's parents to move him in and out of the house. I have attached three (3) pictures to this letter. One of the front steps, one of the back steps, and one of the garage stairs. We have had professional contractors come and inspect the steps to see what supplies we need and I have also attached that list to this letter.

On the Cantwell website and card it states, “building solutions and project support." This local family truly needs us to "build solutions" for them and we are hoping that your company is willing to contribute to our efforts by donating the supplies we need to build these three ramps and make a positive change in the Kent Family's life.

Please use contact information provided below. Thank you.


Sincerely,



Megan Darrington
ASUSU Athletics Committee
Service Chair
801-654-1862
meg.d@aggiemail.usu.edu

Final Press Release #4

Febraury 28, 2010
FOR IMMEDIATE RELEASE
Associated Students of Utah State University (ASUSU)
Jeremy Winn, ASUSU Athletics Vice President
0105 Old Main Hill, Logan, UT 84321
435-797-2919

MEET THE CHAlleNGE “Home Renovation”
USU Students & Student Athletes team-up in Service

ASUSU Athletics Committee created an event for students and student athletes to come together for one day and make a positive change in the community by renovating a home in the Cache Valley area.

“This project is meant to give USU students and student athletes the chance to work together and give back to the community that has given USU so much support over the years,” said Jeremy Winn ASUSU Athletics Vice President, “we want to make a positive change in our community and in a family’s life.”

The Meet the CHAlleNGE “Home Renovation” service project will be held on April 10, 2010 and go until the renovation is complete. To nominate a family for this unique opportunity visit the website at www.usu.edu/hurd. The nomination process ends on March 10, 2010 and the family will be announced on March 11, 2010.

Individuals and groups can register to volunteer for this event starting March 10, 2010 at www.usu.edu/hurd.

For information details or questions contact:

Megan Darrington
ASUSU Athletics Committee
Service Chair
801-654-1862
Meg.d@aggiemail.usu.edu

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Media Follow-up Draft

Subject Line: Go to the job you want to, not the job you have too

Dear Jay Wamsley,

The Cache Valley Area Investors Association (CVAIA) is a member driven organization and is meant to be a non-threatening environment. Everyone of all ages and experience levels is invited to attend meetings and join the cause.

Founded in August 2007 by Preston Parker, a Utah State University Professor, CVAIA has members from many geographical locations and from all walks of life. The members come together with the same belief: that education mitigates the risks of investors.
This cause is to establish that people can be happy through financial independence. With over 150 members of this cause, the local focus is on education and networking which can be the foundations of financial independence.

(CVAIA) teaches people how to increase passive income. CVAIA embraces the Law of Attraction, Law of Abundance, and Law of Exchange. They practice the methods found in the ideologies of books including Rick Dad Poor Dad, The Wealthy Barber, The Millionaire Next Door, Atlas Shrugged, The Automatic Millionaire, and The Secret.

The local chapter of the CVAIA holds regular meetings at 7:00pm every other Thursday at the Cache Chamber of Commerce located at 160 N. Main Street Logan, Utah.If you would like to arrange an interview with Preston Parker or any of the CVAIA active member’s please feel free to contact me at anytime by phone or email indicated below.
I hope to be hearing from you in the future, have a great day.

Contact for Details:
Megan Darrington
Public Relations Representative
435-550-9999
Mdarrington@gmail.com

Press Release Draft 3: Cause Promotion

February 17, 2010
FOR IMMEDIATE RELEASE
Cache Valley Area Investors Association
President and Founder Preston Parker
cachevaia@gmail.com

CACHE VALLEY AREA INVESTORS ASSOCIATION
Go to the job you want to, not to the job they have too

This cause is to establish that people can be happy through financial independence. With over 150 members of this cause, the local focus is on education and networking which can be the foundations of financial independence. President and Founder President Preston Parker said,

“Money does not buy happiness, things do not buy happiness, and it can actually cause more problems. If you don’t know how to manage your money, it’s not more money that will handle that situation. “

Cache Valley Area Investors Association (CVAIA) teaches people how to increase passive income. CVAIA embraces the Law of Attraction, Law of Abundance, and Law of Exchange. They practice the methods found in the ideologies of books including Rick Dad Poor Dad, The Wealthy Barber, The Millionaire Next Door, Atlas Shrugged, The Automatic Millionaire, and The Secret. CVAIA began in August 2007 and now has members from many geographical locations and from all walks of life. The members come together with the same belief: that education mitigates the risks of investors.

The CVAIA is a member driven organization and is meant to be a non-threatening environment. Everyone of all ages and experience levels is invited to attend meetings and join the cause.

The local chapter of the CVAIA holds regular meetings at 7:00pm every other Thursday at the Cache Chamber of Commerce located at 160 N. Main Street Logan, Utah. The upcoming meeting will be on February 18, 2010 with a presentation by JaNiel Parker entitled, “Coupons: the Forgotten Investment.”

For more questions on upcoming events or how to join the cause you may visit the website at www.cvaia.com.

Details Contact:
Megan Darrington
Public Relations Representative
435-550-9999
Mdarrington@gmail.com
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Press Release Final

February 3, 2010
FOR IMMEDIATE RELEASE

Social Media Club of Cache Valley
Preston Parker, President
851 N. Main St., Logan UT 84321
661-772-7537

SOCIAL MEDIA CLUB IS DEVELOPED IN CACHE VALLEY
Club for Social Media Supporters

The Social Media Club of Cache Valley (SMCCV) was founded in July 2009 and began production of events in August. Social Media Club is a global organization with headquarters in California. Preston Parker was elected the President of the Cache Valley Media Club with 6 board members working with him.

“The Social Media Club of Cache Valley is created to help others understand why and how social media is becoming such a huge part of the world today”

The SMCCV has guest speakers every second Tuesday of the month at Borders and have Tweet-Up sessions every third month located at Café Sabor. The most recent event will be February 9, at Borders Bookstore where SMCCV will be hosting two guest speakers.

To get more involved with the SMCCV become a member of the facebook group at facebook.com/smcvv, visit the website at www.smcvv.com, or join the Twitter account.

For information details contact:
Megan Darrington
Public Relations Representative
435-550-9999
Mdarrington@gmail.com

-END-

Press Release Draft #1

Preston Parker
President of Cache Valley Social Media Club
851 N. Main St., Logan UT 84321
6610772-7537

Announcement
Social Media Club Chapter created in Cache Valley
Jan, 27, 2010
“The Social Media Club of Cache Valley is created to help others understand why and how social media is becoming such a huge part of the world today”

The Cache Valley Social Media Club was founded in July 2009 and began production of events in August 2009. Social Media Club is a global organization with headquarters in California. Preston Parker was elected the President of the Cache Valley Media Club with 6 board members working with him.

The Cache Valley Social Media Club has guest speakers every second Tuesday of the month at Borders located in Logan, UT. They also have sessions every third month and talk about how twitter is being used in social media today.

The next upcoming event will be a guest speaker on government uses of social media in February at Borders.

Get more involved with the Cache Valley Social Media Club by visiting the Facebook, the website, or Twitter account and become a member.

For more information please contact

Megan Darrington
Cache Valley Social Media Club
Public Relations Representative
435-550-9999
Mdarrington@gmail.com

United Breaks Guitars

“The power of YouTube turns an obscure musician into a video star and corporate headache in less than a week,” stated socialmediantoday.com.

United Airlines picked the wrong customer to make unhappy. Dave Carroll a country singer and songwriter from Canada witnessed his $3500 Taylor guitar being tossed around and damaged by United Airlines, “crew men” during his flight to Chicago, IL. According to Carroll’s statement he then went through a year long process of people to try and receive compensation for his damaged guitar but in the end was given a firm “no” by a United Airlines official named Ms. Irlwig.

Since then Carroll has written and posted three videos on YouTube utilizing his talent for song writing to tell his story about United Airlines Customer Service. The first video released on July 6, 2009 according to recent numbers has been viewed over seven million times. The second video released on August 17, 2009 has been viewed by over eight hundred thousand viewers.

An official statement from Carroll was released a short time after the first video stating that he gave United Airlines a “fair warning” saying that, “he was an up and coming country music star and was about to write a series of songs about his negative experience with this company.”

Carroll also stated that he had been contacted by United Airlines Officials and was offered compensation for the guitar. Carroll graciously gave them a counter offer of donating the money to a charity of their choice. United Airlines then donated $3,000 to a charity that teaches underprivileged children to play music.

United Airlines made little to no effort to control the situation in social media outlets, which is a mistake. The only remnants of the companies response was on Twitter with a tweet from a United Airlines spokeswoman stating, “It is excellent and that is why we would like to use it for training purposes so everyone receives better service from us.” At least they are taking something good out of this video and making it into a positive spin for the internal perspective of the company.

Carroll was just an ordinary customer that was unhappy with the service that was given to him so therefore instead of sharing this story by word-of-mouth to his friends and family he decided to share it with the world. This is a great example of what Social Media has done to our society where anyone can have a voice, especially if it is in the form of a “catchy tune.”

Dave Carroll ‘s solo disc and this band, Son’s of Maxwell’s” eight albums have shown and increase in sales since his “United Airlines Breaks Guitars” video release. United Airlines has been rumored to have lost over three hundred million in which is ample enough evidence to state that Dave Carroll succeeded in his job to hurt United Airlines Reputation.

In my perspective, Dave Carroll and the very lucky charity organization score one point… United Airlines and their Public Relations staff are still at zero.

Letter to Cousin

Dear Cousin,

I hear that you are thinking of joining me in the ranks of Public Relations majors. I thought I would write and let you know what an amazing decision that would be if you decided to switch to the Public Relations.

In a nutshell Public Relations is meant to uphold and enhance a company’s public image and reputation. Public Relations professionals do this by being the “public face” of the client or company they are representing and also by writing positive stories and press releases for varies news stories and many other media outlets including social media which is literally taking over the world of communication in our generation.

One of the biggest questions asked by people outside the Public Relations major is, what is the difference between Public Relations and Marketing? I answer this question by telling them that I don’t see it as a difference between the two but a correlated effort. Public Relation supports Marketing by building a products and/or a company’s image. It also supports marketing by managing the crises that threaten their product and/or company.

Public Relations professionals can work in a variety of different fields including; media, community, and employee relations, also marketing communication, special events, and fundraising. Qualifications for being a Public Relations professional requires imagination, organization of people and planning ability, and also skill in face-to-face contact.

My biggest draw to the Public Relations major is the special events side of the profession. Public Relations professionals can work for a company to help promote goodwill among the organizations target market in the community by working with non-profit and philanthropic organizations.

I hope this answered all your questions about the Public Relations profession and major. And I also encourage you to switch, it is an absolutely amazing program that allows you to have so much flexibility and potential in any upcoming career.

Love Ya Tons,

Megan